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Workplace Dynamics and Employee Morale in the Indian Television Sector

Employee Morale in the Indian TV Sector

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Kelp

Workplace dynamics and employee morale play a huge role in shaping each sector to where it is today. The Indian television and media industry has been dynamic in itself, and being a non-corporate alternative work industry, a lot of dialogue is created about it as a workplace at large. The recent Jennifer Mistry case brought some dialogue, and such cases time and again provide insights on women speaking up against harassment and biases within the industry. Often there is a conversation around “surviving” the industry, and people quite openly admit the biases that exist within the workforce in the Indian television industry, especially in shows where people are candid about how things are panning out for them.

Biases can be conscious and unconscious in nature. An industry that famously navigates issues ranging from gender pay gaps to casting couches is bias-ridden consciously and unconsciously at times. Women and other genders, queer people, are often objectified, and they do not get the visibility and respect that their cis-heteronormative male counterparts receive.

We at Kelp focus on diversity and inclusion and the creation of safe workplaces in all industries. We see that such biases are often reflections of societal norms that permeate the industry. The “open-minded” culture and lack of structure can often allow for misconduct by people based on their reflections of societal inequities.

Gender bias is quite prominent in the industry, and female artists and female crew often talk about the objectification and the issues they go through. They are often pedestalized but underpaid in this industry. The beauty standards that women need to adhere to and the fact that there is a “shelf life” of actresses make it very difficult for women to survive in the industry in the first place. Women face discrimination in hiring, promotion, and pay. Despite the presence of many talented women in the industry, they are frequently underrepresented in leadership roles and technical positions. Cultural bias and ethnic bias are other forms of bias that are quite clearly reflected in the industry. India is a diverse country with many cultural and ethnic backgrounds. The experience of people from different cultural backgrounds is more often than not one of marginalization or stereotyping. This impacts their career growth and job satisfaction. Age bias is also another common bias in the Indian television industry, where the younger ones are rendered rather inexperienced, and older employees lose out on opportunities for advancement as they are replaced by other artists. The age bias is also very prevalent for women who are camera-facing, and the industry is quite lenient on their male counterparts who are aging comparatively. Appearance bias often takes center stage, and biases based on looks, weight, and attire can significantly impact an employee’s career trajectory and self-esteem.

The Impact

Lack of prevention of sexual harassment or diversity and inclusion understanding can lead to several negative outcomes. The reflection in art, first and foremost, is that often Indian television is ridden with stereotypes and biases reflected in their visual media, which causes huge damage as they influence the masses with what is shown as a reflection of society. The age-old debate of media being a reflection of society versus society being impacted negatively through such TV shows is also important to note. However, it is not all negative. These days, there are OTT platforms that are allowing for shows that are tackling the biases and are being inclusive of the changing moral understanding of people. That being said, if we look at the impact of a bias-ridden workplace for artists, technicians, and crew members, we can see that there is reduced collaboration and team cohesion, impaired communication, low employee morale, mental health issues, and reduced job satisfaction for people working in the industry. The industry is often rendered as toxic by people who come from marginalized communities.

At Kelp, we have worked with many companies in the television and related industries such as advertising and other fields. What we have noticed is that however seemingly an open-minded culture runs in these systems, the open-mindedness is often imposed rather than accepted, and it runs the risk of being quite tokenistic at times. For example, women who work in these industries are expected to be the “cool girls” or cater to the male gaze of what an open-minded woman is. The nuance of boundaries, consent, and personal space gets overridden by the party-going ease with which they operate within the workplaces. Because television and related industries are not as “office-bound” as other corporate counterparts, the culture can be very toxic as respectfulness goes out of the window in the name of being “chill and easygoing.”

All that being said, with the #MeToo movement and various other initiatives taken by women and other marginalized identity people, the dialogue is definitely changing. People are reclaiming the space as things are not so undercover in the internet era. People have started talking about the issues, and industries have started addressing issues like equal pay out in the open. We have come a long way from where the Indian television industry stood 10 years ago. That being said, there still is a long way to go. Only a few companies working with related industries are taking initiatives toward workplace safety, and since this sector is largely unorganized, the boards and authorities providing certifications and regulatory bodies must focus on bringing in diversity, equity, and inclusion and creating safe spaces for people to thrive in. Maybe we will get to see much better content if the industry also reflects a certain psychological safety for individuals working in these spaces.

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Head – Client Relations

Gomathi Venkatasubramanian is a seasoned client relations and strategy leader with over nine years of experience in sales, client engagement, and conflict resolution. As the Head of Client Relations, Gomathi and her team ensure that every Kelp client enjoys excellence in service delivery and engagement.  With her vast product knowledge, Gomathi takes pride in being able to go beyond the call to action and provide innovative solutions and services to clients that align with their people and business goals.

Prior to Kelp, Gomathi worked with organizations across the sales and presales cycles thereby acquiring a deep understanding of the process and how to shift from a sales to a solutions mindset.  That has helped her in honing her unique style in building client relations and trust.

Beyond her professional pursuits, Gomathi enjoys traveling and exploring new destinations, embracing different cultures and perspectives. She also finds solace in Indian music, which serves as a source of relaxation and inspiration.

 

Navneet Chugh

Director & Entrepreneur

Navneet, Managing Partner of Chugh LLP, offers global legal and tax services with 575 employees. An Attorney, CPA, and MBA from USC, he founded SABA and TiE Southern California and serves on multiple boards globally.

Bhaskaran MR

Director & Entrepreneur

Baskaran Rajaraman is an entrepreneur with interests in real estate, healthcare, and eCommerce. He has previously consulted with Krossark, Citrisys, Booz Allen, and Hamilton, and Polaris on BFSI, eCommerce, and logistics.

Manju Manocha

Head - Business Development

Manju, Head of Business Development at Kelp, drives sales strategy and growth. An HR expert with a master’s in Personnel Management, she has worked with Mphasis, BMC, Syntel, and WNS.

Smita Mukharjee

Head – DEI Center of Excellence

Smita is a dynamic and experienced DEI and Learning Consultant with a unique blend of academic expertise and practical application. With an MBA from the University of Mumbai and an M.Phil from the esteemed Tata Institute of Social Sciences, she is currently pursuing a PhD.

Smita brings with her over a decade and a half of experience across both academia and corporate training and has helped shape the learning journeys of professionals across industries. Her expertise spans human behaviour, training and development, research, and organizational diagnostics. Smita’s research has been showcased at prestigious institutions, including IIM Indore, IIM Bangalore, IIM Trichy, and Nirma University..

Passionate about fostering diversity and inclusion, Smita brings an engaging approach to training, blending research-driven insights with interactive methodologies. Beyond her professional commitments, she enjoys exploring new cultures and perspectives through travel, always seeking to broaden her understanding of the world.

Shalu Salwan

Chief Operating Officer

Shalu, an MBA from ISB, leads operations and product development at Kelp, focusing on efficiency and impact. Passionate about L&D, DEI, and PoSH, she thrives on adventure—whether scaling mountains or exploring the ocean.

Elango R

Global Leader

Elango, Global CHRO and Business Head at MphasiS, grew the company from $12 million to over a billion. He led key integrations, integrated CSR practices, and has held leadership roles at Raheja Group, UB Group, and Bank of America.

Rangan Mohan

Veteran Executive Coach

Rangan Mohan, an executive coach with 30 years of experience, has held CEO roles at MphasiS and Hinduja Global Solutions. A graduate of Madras University and IIM Ahmedabad, he is now a director and consultant.

Deepa Padmanaban

Head – Learning Solutions and PoSH Center of Excellence

Deepa, an MBA and Certified PoSH trainer, excels in client experience and HR. At Kelp, she fosters inclusivity through collaboration. Passionate about singing and voice artistry, she also announces for All India Radio.